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Walkers
Project Type
Award-Winning Campaign, PR & Marketing
Date
Q4 2023
I worked with a PR and Marketing agency on the award-winning Walkers “Cropvert” campaign, which showcased the brand’s product quality through the creation of the world’s largest billboard—a branded crop visible from space. My role involved supporting the creative process, ensuring the campaign captured market, media, and public attention, while reinforcing Walkers’ market leadership. This project demonstrated my ability to deliver innovative, high-impact campaigns and marketing materials.
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